Project Summary

Logi-technic required a modern, multilingual corporate website integrated directly with Salesforce to centralize lead and candidate data. The engagement included a full UI/UX redesign, dynamic job board, and automated web-to-CRM workflows to improve responsiveness and reporting across marketing, sales and recruitment functions.

Problem Statement

Before the project, the website lacked integration with CRM and required manual handling of leads and applications. Workflows were fragmented across teams and analytics were insufficient for data-driven decision making. The client needed a scalable solution with multilingual support and reliable data capture into Salesforce.

Key Features

Website Redevelopment

Two-way synchronization

Role-based access control

Multilingual support

Performance & Optimization

Web-to-Lead automation through SalesForce

Custom CMS modules for job listings, forms etc.

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Challenges During Development

  • Disconnected workflows -- Implemented automated mapping from website forms to Salesforce objects
  • Data quality -- Validation rules and deduplication configured in Salesforce
  • Performance & scale -- Asynchronous API submission patterns

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